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Millennials or Test Dummies

Millennials or Test Dummies

By: Kyle Guin // Marketing Lead 

My name is Kyle, I am 22 years old and attend the University of New Mexico. Much like my friends, my social world is dominated by online platforms. Everyday I’m surrounded by Instagram, Snapchat, Facebook, and Google just to name a few. However, I have noticed that FOMO (fear of missing out) is a very real thing. We all seem struggle with the true purpose of these applications. Is this tech meant to make me feel more connected with others or do we feel more disconnected with ourselves? Its seems to me that we’re in a experimental phase… some of us are highly addicted to this virtual world, while others are hardly connected. A select few of us have found the right balance to positively influence our lives.

You see, society has talked down to us millenials for our habits with social media and our relationships with our devices… This is funny to me because our generation is the test dummy for this new world. A world where we have the opportunity to live two lives, one in the digital world and one in the real world. Our digital lives can be whatever we want them to be. On Facebook, I’m the golden child that every parents wants, on Instagram I spend casual days in Switzerland and on LinkedIn I’m a white collar professional who is driven, ambitious and highly qualified.

I think this split personality is a bad thing. We create these versions of ourselves of what we wish we were and what people want us to be. This creates all kinds of problems for us. The biggest problem I see is with our mental health, our online persona creates unrealistic expectations of our real life. We are in constant comparison to these social media stars who spend their days on far away beaches. We compare ourselves to our peers and how many followers they have, and how many likes they get. I see my peers whose online life looks perfect, but often times these same “perfect people” secretly struggle with mental health issues. We never properly deal with these issues, instead we post a picture from a happier time in our life and for a brief moment everything is okay, likes and comments from our friends give us a temporary dopamine high.

Photo: Marc Schäfer

The platform that this person used to post their photo loves this interaction. It’s exactly how they designed it, socially engineered to be addicting and take your time. We turn to these platforms every time we need a “hit”. The worst part about this deal is that we think that we are getting the drugs for free. These platforms compromise our security and our personal lives. They see EVERYTHING, they know where we accessed the platform, how long we stayed on the platform, what we looked at, how long we looked, who we looked at, etc… Then they manipulate our newsfeeds with ads and relative content, its a never ending cycle.

I’m not saying what we are doing here at Lens is going to solve all of these problems, but it’s a opportunity to shift your paradigm. Lens is a place where we want you to be truthful of who you are, we want you to interact with your peers and favorite companies … all under your control. We here at Lens want technology to make your life better, not worse… But the most important part, we want you to do it on your own terms! We will not stand between you and your interactions, that’s your information you should have control of it. Hopefully this control will give you a healthy state of mind.

Edited by Gavin Leach.

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